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Electronic Discussion Lists (Listservs), Blogs, and RSS Feeds: How to Stay Up-To-Date In My Field

How do you stay up-to-date in both your field of study and the every-changing world of digital technology? It's incredibly important to have a regular ritual or habit of reading journals and newsletters in your field, especially because things change so very fast! In this document, I will introduce you to several online tools and technologies that are frequently used to stay abreast of changes in various professional domains.

Electronic Discussion Lists (listservs)

Often called by their more proper technical name, listservs (R), electronic discussion lists are a way for geographically separated professionals, scholars, and enthusiasts to congregate and communicate on a topic of interest. A listserv allows a person to send one email to the list, which then transparently sends that message on to the email addresses of all of the subscribers of that list. I have participated in several electronic discussion lists over the past few years and have found my participation to be very rewarding on several levels. Perhaps the best aspects for me are that electronic discussion lists help me to stay aware of developments in my field and easily enter discussions with leading practitioners. I believe you can duplicate my experiences by selecting electronic discussion lists of your own.

Of course, like many of the resources about which we're learning in this course, you'll be surprised to find out you are probably participating in many listservs already, you just don't realize it or maybe just didn't use the term listserv to describe it. Listservs are the technical term for the "back office" that manages nearly every electronic newsletter, bulletin, deal alert, school newsletter, customer loyalty program, and many others. But they can be so much more than merely alert and news tools. They can be powerful professional tools for keeping up in your field and sharing information with your colleagues.

Another aspect of the electronic discussion lists world that may not occur to you right away is how flexible and varied these tools are. So while you may not think of it this way, Twitter and its cousins ShareThis, Instagram, et al. are really just variations of the basic principle of a listserv: one message rebroadcast to any in one automated step.

How to Find Electronic Discussion Lists of Interest to You and Your Students

1. You can use your web browser to find electronic discussion lists of all types.

Here are some recommended electronic discussion list-related WWW sites to get you started:

Teachers Network has many resources for teachers including a searchable lesson plan archive and videos, but in addition they have a short roster of teacher and teaching-oriented LISTSERV lists. On this page you will also see a link to a more generic listserv database at L Soft, a listserv software company.

Teachers Network

Education World has a web page introducing teachers to listservs (it covers much of the same content as this document). In addition, this page discusses several popular lists although you will have to do some searching (via Google or Bing) to find the homepage of these lists.

Education World

2. Join one electronic discussion list and soon folks will mention others that exist on related topics. This form of networking can be very useful at finding lesser know and non-indexed lists.

The main thing is to make this activity your own. Please don't subscribe to a list just to complete this assignment. Rather, you are going to subscribe to a list to join the ranks of professionals in your chosen field.

Posters and Lurkers

Simply put, posters are people who post, or send messages, to a electronic discussion list. Lurkers are those folks who don't actively participate in the group by posting. The ratio of lurkers to posters varies from list to list, but you can be sure that there are lots of lurkers out there. Many lists offer unlurking days to make lurkers feel more comfortable about posting for the first time. Lurkers can feel safe to post without being mocked by Net regulars 8-).

Unmoderated vs. Moderated Electronic Discussion Lists

There are typically two types of electronic discussion lists. The most common type is the unmoderated list, which means that a completely automated computer service re-sends each message addressed to the mail list, no matter how relevant (or irrelevant). No intelligent agent filters or *moderates* the discussion. Unmoderated lists have a high "noise to signal ratio," which means there are a lot of trivial messages distributed via unmoderated electronic discussion lists.

A moderated list is guided by a moderator, usually a person, who reads the messages sent to the list and determines whether they are worthy of being re-sent to the entire list. Some moderators edit and abstract each posting. This is a lot of hard work, which is why moderated lists are less common than unmoderated lists. Here are a couple of outstanding moderated lists:

Blogs

A blog (or weblog) is a website in which messages are posted and displayed with the newest at the top. Like newsgroups and discussion boards, blogs often focus on a particular subject, such as food, politics, or local news. Some blogs function as online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. Since its appearance in 1995, blogging has emerged as a popular means of communication, affecting public opinion and mass media around the world. Blogs can be hosted by dedicated blog hosting services, or they can be run using blog software on regular web hosting services.

The term blog is a blend of the terms web and log, leading to web log, weblog, and finally blog. Authoring a blog, maintaining a blog or adding an article to an existing blog is called blogging. Individual articles on a blog are called "blog posts," "posts" or "entries." A person who posts these entries is called a blogger.

How Blogs Differ from Traditional WWW Sites

A blog has certain attributes that distinguish it from a standard web page. It allows for easy creation of new pages: new data are entered into a simple form (usually with the title, the category, and the body of the article) and then submitted. Automated templates take care of adding the article to the web page, creating the new full article page, and adding the article to the appropriate date- or category-based archive. It allows for easy filtering of content for various presentations: by date, category, author, or other attributes. It allows the administrator to invite and add other authors, whose permission and access are  managed by the blog's administrator.

Blogs are different from forums or newsgroups. Only the author or authoring group can create new subjects for discussion on a blog. A network of blogs can function like a forum in that every entity in the blog network can create subjects of their class. Such networks require interlinking to function, so a group blog with multiple people holding posting rights is now becoming more common. Even where others post to a blog, the blog owners or editors will initiate and frame the discussion, manipulating the situation to their goals or interests.

The Growth and Significance of Blogs

The first broadly popular American blogs emerged in 2001: Andrew Sullivan's AndrewSullivan.com, Ron Gunzburger's Politics1.com, Taegan Goddard's Political Wire and Jerome Armstrong's MyDD—all blogging primarily on politics. In 1999, then owner of popular technology review portal, The Review Center, John Guilfoil theorized that daily, and often multi-daily updates instead of the often used weekly news updates seen throughout the technology reviews world would soon be needed in order for these web sites to survive. He suggested that shorter, more pointed news updates in the theme of livejournal.com, which was then a fledging blog site, would be necessary across the board. This revolution in up-to-the-minute updating and real-time news updates has led to the evolutionary shutdown of countless amateur technology web sites.

By 2001, blogging was enough of a phenomenon that how-to manuals began to appear, primarily focusing on technique. The importance of the blogging community (and its relationship to larger society) gained rapidly increasing importance. Established schools of journalism began researching blogging and noting the differences between journalism and blogging.

In 2004, the role of blogs became increasingly mainstream, as political consultants, news services and candidates began using them as tools for outreach and opinion forming. Minnesota Public Radio broadcast a program by Christopher Lydon and Matt Stoller called "The Blogging of the President," which covered a transformation in politics that blogging seemed to presage. The Columbia Journalism Review began regular coverage of blogs and blogging. Anthologies of blog pieces reached print, and blogging personalities began appearing on radio and television. In the summer of 2004, both (America's Democratic and Republican) parties' conventions credentialed bloggers, and blogs became a standard part of the publicity arsenal. Mainstream television programs, such as Chris Matthews' Hardball, formed their own blogs. Merriam-Webster's Dictionary declared "blog" as the word of the year in 2004. From zero to hero in four short years! Since then, news blogs such as WikiLeaks have routinely beat traditional news organizations to the story. Blogs have become a staple of modern journalism.

RSS Feeds

RSS is a family of web text-feed formats, often specified in XML (eXtensible Markup Language) and used for Web syndication. RSS and XML are the formats or technologies in which most blogs are published. RSS is used by (among other things) blogs, news websites, and podcasting. RSS "pushes" new data out to users, often without any specific human input once certain rules and guidelines have been specified. The abbreviation is variously used to refer to several different technical standards:

Really Simple Syndication
Rich Site Summary (RSS 0.91)
RDF Site Summary (RSS 0.9 and 1.0)
Real-time Simple Syndication (RSS 2.0)

So are you aware that you probably already participate in one or more RSS feeds? Sure you do, if you follow anyone on Twitter, participate in Instagram, or get updates from any one of a number of news organizations, you're probably already participating in an RSS (or RSS-like) feed.

RSS feeds and Blogs sometime work in tandem, just like we learned earlier that listservs and user groups sometimes go together. Web feeds are widely used by the weblog community to share the latest entries' headlines or their full text, and even attached multimedia files. Since mid-2000, use of RSS has spread to many of the major news organizations, including Reuters, CNN, PR Newswire, and the BBC. These providers allow other websites to incorporate their "syndicated" headline or headline-and-short-summary feeds under various usage agreements. RSS is now used for many purposes, including marketing, bug-reports, or any other activity involving periodic updates or publications. Many corporations are turning to RSS for delivery of their news, replacing email and fax distribution. And, of course, feeds such as those we see in Twitter and Instagram follow this same pattern...continually updated information "pushed" to you without you having to request it each time.

Multiple Technologies Drive Feeds

In addition to various formats and varieties of RSS, there are other technologies that accomplish the same tasks. One of the most common is XML. Extensible Markup Language (XML) is a standards-based general-purpose markup language for creating special-purpose markup languages, capable of describing many different kinds of data.  In other words: XML is a way of describing data and an XML file can contain the data, too, as in database. Its primary purpose is to facilitate the sharing of data across different systems, particularly systems connected via the Internet, and has become a popular tool for RSS feeds and blogs. Whatever technology you use, the task is basically the same.

Using RSS

Technical issues aside, as the mainstream media attempts to realize the full potential of RSS, the new media is utilizing RSS by bypassing traditional news sources. Consumers and journalists are now able to have news constantly fed to them instead of searching for it. A program known as a feed reader or aggregator can check a list of feeds on behalf of a user and display any updated articles that it finds. It is common to find web feeds on major websites and many smaller ones. Some websites let people choose between RSS or alternate formatted web feeds; others offer only RSS.

RSS-aware programs are available for various operating systems. Client-side readers and aggregators are typically constructed as standalone programs or extensions (plug-ins) to existing programs such as web browsers. Browsers such as Apple's Safari, Internet Explorer 7 or newer, Opera browser and Firefox have fully integrated feed reader functions. If you're using Internet Explorer, pre-version 7, then it probably won't work. From version 7 on, when you subscribe to an RSS stream, the selection becomes a pull-down menu in your browser's toolbar menu. The headlines of the stream are displayed when you pull down the menu. Microsoft has a page describing the use of RSS in IE at:

http://windows.microsoft.com/en-us/windows7/Using-RSS-feeds

If your using Windows and don''t have IE 7 or newer, use Firefox. When you click the RSS icon, you get a page with the following message:

This is a “feed” of frequently changing content on this site.
You can subscribe to this feed to receive updates when this content changes.


Select the manner in which you want to receive the news stream, and then you're set.

On a Mac, just use Safari. When you're on a page that has an RSS feed, click the RSS icon in the location bar (just to the right of the URL of the currently-displayed page). 

Web-based feed readers and news aggregators require no software installation and make the user's "feeds" available on any computer with Web access. Some aggregators combine existing web feeds into new feeds, e.g., taking all football related items from several sports feeds and providing a new football feed. There are also search engines for content published via web feeds like Google Blog Search, Technorati and Bloglines/Ask.com.

On Web pages, web feeds are typically linked with the word "Subscribe," an orange rectangle, Livemark Logo, or with the letters RSS Logo or XML Logo. Many news aggregators such as My Yahoo! publish subscription buttons (Add to My Yahoo! Logo) for use on Web pages to simplify the process of adding news feeds.

On an iOS device (iPhone or iPad) try Feedly (https://feedly.com/ or search for them in the App Store). With Feedly you can create your own news feed from hundreds of sources, many of which are either technology-related or education-related or both. Apple News is another RSS reader for iOS, but Feedly is more customizable. 

Integrating RSS and Blogs Into Your Daily Routine

While RSS is pretty easy to set up if you have the right browser, many people have a hard time figuring out how to get the feeds without disrupting their daily routine. One answer is Blogtrottr (https://blogtrottr.com/). Blogtrottr delivers updates from your favorite news feeds and blogs directly to your email inbox, giving you the flexibility to stay updated without having to add a new step to your daily digital routine. In essence, blogtrottr combines the power of RSS feeds with the convenience of listsers (remember listservs?). So if you follow the Twins or the Minnesota Legislature, you can subscribe to their RSS feed (most sports, entertainment and government entities maintain RSS feeds) and have the daily new delivered directly to your email inbox. How's that for convenient?


Internet Lessons version 2.2. Copyright of lessons (C) 2017 by Joseph A. Erickson, All Rights Reserved. Permission Granted for Individual Usage.

If you plan to distribute multiple copies of this work, please contact the author.



Main | Course Syllabus | Supplementary Readings | Other Course Documents
FAQ | WWW Starting Points | HTML Resources | ISTE Standards